of high-end equipment

Intelligent, Connected,
Pioneering, Reliable,
Integrated, Value-Added.

Create our future together


- Brand Positioning
- Brand Association
- Brand Slogan
- Meaning of LOGO
of high-end equipment

Shanghai Electric is committed to serving the customers worldwide. We are dedicated to three main fields with a focus on high-end equipment. What we are doing is more than producing products. We provide customers with a full range of system integration services.
Intelligent, Connected,
Pioneering, Reliable,
Integrated, Value-Added.

We aim to create greener, more economical clean energy for bluer sky, clearer water, fresher air and a better world. We manufacture our products in a smarter way to bring higher productivity to our customers, and provide top services throughout the lifecycle by seeking deep integration with the Internet.
By leveraging our word-class technologies, we deliver superior-qualityproducts that are able to operate reliably and stably in any environment. We provide highly integrated system solutions and fulllifecycleservices to bring more value to customers.
Create our future together

Provides top-class system services to pave the way for customer success.
Delivers excellent performance to accelerate the growth of shareholders' interests.
Establishes a flexible mechanism to open up more career opportunities for employees.
Creates value to promote win-win cooperation with partners.

Green: Green represents growth and new life, vitality, low-carbon, environmental protection and energy saving. Blue: As the color of the sky and the sea, blue symbolizes rationality, wisdom, technology, innovation, creativity, and the future.
Logo shape: A sphere rotating around the earth axis symbolizes globalization. Two semi-circles are closely fit together, but unaligned with each other like two wings running around a center line, representing the upward trend of interaction and development. The blue upper semi-circle symbolizes the sky, and the green lower one the earth. They blend together to create a harmony of sky, earth and people, conveying people's care and concern about the environment and pursuit of green growth.
of high-end equipment

Shanghai Electric is committed to serving the customers worldwide. We are dedicated to three main fields with a focus on high-end equipment. What we are doing is more than producing products. We provide customers with a full range of system integration services.
Intelligent, Connected,
Pioneering, Reliable,
Integrated, Value-Added.

We aim to create greener, more economical clean energy for bluer sky, clearer water, fresher air and a better world. We manufacture our products in a smarter way to bring higher productivity to our customers, and provide top services throughout the lifecycle by seeking deep integration with the Internet.
By leveraging our word-class technologies, we deliver superior-qualityproducts that are able to operate reliably and stably in any environment. We provide highly integrated system solutions and fulllifecycleservices to bring more value to customers.
Create our future together

Provides top-class system services to pave the way for customer success.
Delivers excellent performance to accelerate the growth of shareholders' interests.
Establishes a flexible mechanism to open up more career opportunities for employees.
Creates value to promote win-win cooperation with partners.

Green: Green represents growth and new life, vitality, low-carbon, environmental protection and energy saving. Blue: As the color of the sky and the sea, blue symbolizes rationality, wisdom, technology, innovation, creativity, and the future.
Logo shape: A sphere rotating around the earth axis symbolizes globalization. Two semi-circles are closely fit together, but unaligned with each other like two wings running around a center line, representing the upward trend of interaction and development. The blue upper semi-circle symbolizes the sky, and the green lower one the earth. They blend together to create a harmony of sky, earth and people, conveying people's care and concern about the environment and pursuit of green growth.